The Digital Shift Blog - Page 9

How to Create a Yelp Business Account Yelp is an online directory created to help potential customers find local businesses online. Yelp allows business owners to create a free business account to list their business, post photos, and interact with customers. Yelp also allows businesses to pay for advertising space on the site. With 140 […]

We are certain you are familiar with the old adage “If you fail to plan... plan to fail.” It speaks volumes about the importance of planning! The web site design process is greatly enhanced when approached with a project based methodology. Project are divided into phases to better control quality and effectively mange the output of the deliverables. The web site projet phases are completed sequentially. Segmenting the project into logical phases makes it easier to manage, plan, and control the project from start to finish. This not only results in higher quality deliverables and greater customer satisfaction, but also in project being delivered on-time and within budget.

The brutal truth is that customers scan web pages! They don't read the entire page, instead they pick out individual words and sentences. The primary goal is to convince the user your web site is worthy of his or her attention, and the secondary goal is to make it easy to find what they are looking for. Concise, scannable, and objective language provides the best visitor experience!

Attention Web Site Owners, Entry Level Marketers, and Web Analysts! Are You Tracking Your Web Site Visitors' Behaviour?

Discover Monthly Website Plans! Monthly website plans offer no significant upfront costs with all the benefits! The Following Services are included with the Monthly Plan Package: Domain name Website hosting Website Consultation Website design and development Your content upload and formatting E-mail account setup Two hours of training That Sounds Great, But I Need More […]

Weak Portfolio
You want to be able to see what the company can do for you. You expect that they lead with their best foot forward. If you look at their portfolio and are not impressed with what you see. It most likely that the work they will perform for you will not meet your expectations.

If your website is confusing and difficult to navigate your visitors will not stay long and may even tell others. This is something that can be easily avoided and a website that has poor usability can be fixed.
Usability is a term which is not well understood or just overlooked.